Mr. Oizo is the pseudonym of French music producer Quentin Dupieux. Dupieux is most famous for his electro track "Flat Beat", which became a hit all across Europe in 1999 for being featured in a series of Levi's jeans TV advertisements. Dupieux also directed the ad, which featured a yellow puppet named Flat Eric nodding his head to the sound of the track while riding in a pickup truck. Flat Eric later appeared in the music video for "Flat Beat". After "Flat Beat", Oizo released his first album in 1999, Analog Worms Attack, featuring a single of the same name.